We’ve stated our grievance with headlines on this blog and in client communications in the past. Sensationalized all caps chyrons rub us the wrong way as well. “MARKETS IN TURMOIL” might be the most played out example we can give of these. Who do they think they’re helping? There’s one topic that chronically makes its way into investors’ inboxes with attention-grabbing subject lines that often leads them to looking to be proactive (which we applaud in practice), and that’s volatility. But there’s one issue: they’re being misled.

Read the full piece here.